Can you name any women Inventors?
Not so easy is it? It doesn’t help that only 7% of US patents are held by women. On International Women's Day, Microsoft launched the Patent Program–an annual effort that provides young women with the knowledge and funding to get patents. Within a few months, we helped twelve women from four different countries file patents for their inventions.
This campaign won a Silver Lion and was shortlisted for a Glass Lion at Cannes Lions International Festival of Creativity. It also won two D&AD Impact Pencils for Community and Industrial Evolution at the D&AD Impact Awards, and was featured in Creativity's "Best of 2016," Adweek's year-end roundup of most engaging content and Campaign's first ever I&C Disruptors list, which honors brands and agencies taking inclusivity and creativity seriously.